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Spotlight on Careers in Entrepreneurship - DVD

Item #: MD-36918
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Since its founding, Paul Orfalea’s Kinko’s empire has grown to more than 1,500 stores and 23,000 employees worldwide. And Pleasant Rowland’s American Girl dolls, second only to Barbie in U.S. sales, made her $700 million when she sold her company to Mattel. How did these incredible entrepreneurs do it? Section one of this program profiles Orfalea, who talks about overcoming dyslexia while growing up and his business philosophy, which is based on his freethinking, creative style. In section two, Rowland describes her motivation in creating the American Girls and how her special approach to marketing and distribution has helped make them so popular.
ISBN UPC: 9781421367781
Format: DVD
Copyright: 2007
Length: 20 minutes

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